# What is Business Chat?

Business Chat helps you enhance customer interactions and boost your business with truecaller's new rich messaging experience.

Unlock powerful business messaging capabilities with Truecaller Business Chat: 

* Transform your messages into deep engagement on a platform with 450M+ users.
* Trusted branding with Verified Message ID
* Branded sticky notifications with customizable CTAs
* Rich media to drive immersive messaging
* 2-way conversations driving customer engagement and loyalty

<table data-view="cards"><thead><tr><th></th><th></th><th data-hidden data-card-cover data-type="files"></th></tr></thead><tbody><tr><td><strong>Reach</strong> </td><td>Reach 450+ million users worldwide for transactional and utilitarian use cases.</td><td><a href="/files/wTwnK7IyaWUz8AA6OurJ">/files/wTwnK7IyaWUz8AA6OurJ</a></td></tr><tr><td><strong>Engage</strong> </td><td>Build customer engagement with rich text, videos, etc., and deliver an enriching experience.</td><td><a href="/files/XIgOtUKGfyzuNSl1d2SV">/files/XIgOtUKGfyzuNSl1d2SV</a></td></tr><tr><td><strong>Optimize</strong></td><td>Gain valuable insights into customer behavior and preferences to further optimize communication.</td><td><a href="/files/yYAig7xpK4P9pvWqCVrO">/files/yYAig7xpK4P9pvWqCVrO</a></td></tr></tbody></table>

<table data-view="cards"><thead><tr><th></th></tr></thead><tbody><tr><td><a href="/pages/mQFfP13OOWX8H9G7Vll2">Messages in Business Chat</a></td></tr><tr><td><a href="/pages/V4JSyYAYAFAYMhKDmWN3">Getting Started</a></td></tr><tr><td><a href="/pages/ALhGxJItntVtf0dOB7qE">Manage Partner Accounts</a></td></tr><tr><td><a href="/pages/mjH3GzLF0Mg0c6CgInYE">Senders</a></td></tr><tr><td><a href="/pages/kiaybAwX4TY81HwzJBkI">Analytics</a></td></tr><tr><td><a href="/pages/sOAbTYPfShRhj5sYZyG5">Business Chat Limits</a></td></tr><tr><td><a href="/pages/c6eu7YFEqXiY3LExZtVo">Partner's Guide to Truecaller App User Experience</a></td></tr><tr><td><a href="/pages/pyuQZJRkhbceH08M01ud">FAQs</a></td></tr></tbody></table>


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