# Missed Call Notifications

Missed Call Notifications help you turn missed and rejected calls into engagement opportunities by notifying users instantly when a verified business call goes unanswered. This capability ensures your brand remains reachable through proactive post-call touchpoints, driving re-engagement.

#### Benefits of Missed Call Notifications

* Notify users instantly when a call is missed or rejected through notifications via the Truecaller App.
* Reinforce context with verified identity, call reason, and personalization.
* Enable seamless re-engagement with a clear, actionable call-to-action (CTA).

<figure><img src="/files/KpRMIeFN5DcYVfATh05Q" alt="" width="188"><figcaption></figcaption></figure>


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