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Truecaller Customer Experience Solution

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How do I choose an existing Call Reason?

  1. After setting up your Verified Business Caller ID, you can add Call Reason in your feature set.

  2. Click on the Call Reason toggle to activate it.

  3. You can choose a call reason from your existing list of call reasons and click on “Confirm”.

  4. If you want to add a new call reason, click on “Create New”.

Enabling Inbound Calling Number on after call screen

This feature allows businesses to configure an alternate inbound callback number that users can call from the After Call Screen (ACS) and Business Page. This enables your customers to call you back from the after call screen in case they miss your call.

How can I enable the Call Me Back feature?

  1. You can enable Call Me Back in your feature set only after setting up your Verified Business Caller ID.

  2. Click on the Call Me Back toggle to activate it.

  3. Once you click on the Call Me Back toggle in the feature set configuration page, a panel will open up on the right side.

  4. You can either confirm the already existing days and operating hours for Call Me Back or click on “Manage Working Days” to edit the days and business operating hours.

  5. Once you click on Manage Working Days, activate the days for which you want this feature to be enabled for.

  6. Set your suitable operational hours to activate slot picker for users who miss your call.

  7. Click on Save to save the days and operational hours for Call Me Back.

Alternatively, you can click on "Call Me Back" under the "Features" section of the left hand side panel in the console and enable the days and business operating hours you want your customers to call you back on.

  1. Once your Call Me Back days and operational hours are enabled, click on "Departments" and select the calling operation for which you wish to enable Call Me Back feature.

  2. Click on Configure, for the process where you want to enable Call Me Back.

  3. Click on the toggle to activate Call Me Back feature.

  4. Click on Publish to publish your feature set.

Note that the configuration for Call Me Back is applied on the account level i.e., the days and operational hours selected for Call Me Back are applied to all the feature sets where you activate the feature.

What are the guidelines for updating my Business Page?

Images:

  • A minimum of three images are mandatory for businesses to attach to their Business Page.

  • Max image size should not be more than 2MB

  • Max image dimension supported 3000 x 3000

Business and Social URLs:

  • Businesses are required to add URLs for social media profiles, website, and app store links to enable enhanced discovery.

Description:

  • The minimum character limit on the description is 12 characters, and the maximum is 160 characters.

What are the conditions to note when I am enabling Call Me Back for my customers?

For Truecaller Users on android versions above 14.36.8 :

When you enable Call Me Back, your customers who are on Truecaller app version 14.36.8 and above will see available time slots for the current day that they are receiving the call on and the next 6 operational days set by your business.

Note:

  • You will not be allowed to move back to a Day-based configuration after the Day + Time configuration is done.

  • You can disable the feature completely from the feature-sets you want or your entire account.

  • You have to setup at least one operational business if the operational Hours have been configured.

  • Operational Hours - Min and Max:

    • You are allowed to configure slot selections of up to a maximum of 24 hours.

    • The minimum operational time duration for Call Me Back is 2 hours.

  • Based on your operational hours, your customers will see slots in 30-minute intervals.

    • For example, if your business operating hours are set to 10:00 am to 02:00 pm, then your customers will see slots like 10:00-10:30 am, 10:30-11:00 am, and so on.

  • You are allowed to setup one specific time zone for your Call Me Back configuration. Your customers will see time slots as per their device's time zone.

    • For example, suppose you have set up business operational hours as 10:00 am to 02:00 pm in the India Standard Time (GMT+5:30) time zone in your Call Me Back configuration. Now, suppose the customer you are calling is in Gulf Standard Time(GMT+4:00). Then they will see time slots like 08:30-09:00 am, 09:00-09:30 am, and so on.

For Truecaller Users on android version below 14.36.8 :

  • The time slots displayed on the after-call screen are - Evening, Tomorrow, and Weekend.

  • To enable these time slots, note the following conditions:

    • Evening: If a call is made during the day before 12 PM, the call back will reflect for the same day unless businesses have disabled the evening time slot on your self-serve dashboard.

    • Tomorrow: If a call is made today[Monday]; let us suppose we have activated Tuesday, so the call-back request will be automatically set for Tuesday. In case Tuesday is not selected on the business console, the next day of the week that's selected will be set. So if it's Wednesday, Thursday, or Friday, whichever date is next selected will be auto-assigned for a callback.

  • Weekend: If a call is placed on a weekday (Mon - Thursday), and the slot for Saturday or Sunday, or both are enabled from Self-serve, then the weekend slot will be displayed. If a call is placed on Friday/ Saturday, instead of showing a weekend slot, the after-call screen will display the day for which the slot is enabled, i.e., either Saturday or Sunday.

  • Is the Video Caller ID displayed in landscape or portrait mode?

    Videos can be uploaded in two formats - portrait and landscape. Uploading a landscape video is mandatory. The portrait video is optional.

    If you upload both portrait and landscape videos, only the portrait video will be displayed on the user’s Caller ID.

    What kind of calls can I enable Call Me back for?

    Call Me Back can be enabled only for the business calls that have been missed or rejected.

    What is the prerequisite to start a Call Reason?

    The number for which Call Reason is to be displayed must be a valid phone number and already a Verified business or Priority number with Truecaller.

    I have created my User Feedback campaign. How do I make it live?

    1. Your User Feedback campaign goes live when you publish your feature set.

    2. Click on the Publish button to publish your feature set.

    3. Then, click on the edit icon to set the date range for your User Feedback campaign.

    4. Your User Feedback campaign should have at least one feedback question (call ratings or question) to be made live.

    5. Click on Schedule once you have selected your date range.

    How can I create a Truecaller Verified Business Caller ID account?

    1. You can click on the “Get in touch” button on our website (business.truecaller.com) and share your contact information with us. Our team will reach out to you and help you with a subscription and account creation.

    1. Our team will reach out to you and finalize your subscription package before creating your account for Verified Business.

    2. Our team will also ask you for certain KYC documents that are required to complete the process.

    Can I add more than one Business Page?

    Yes, you can add multiple Business Pages. This feature is available exclusively on our Enterprise plan. If you are interested in upgrading or want to learn more about our plans, please contact your Account Manager or write to us at cs_tfb@truecaller.com.

    If you are currently on the Growth plan and attempt to add another Business Page, you will see the below message in your console. Simply click on “Notify Your CSM” to automatically send us an email. We will take it from there and assist you further.

    Where can I access my calling insights on the Analytics dashboard?

    You can click on “Analytics” in the left navigation menu to access calling insights.

    Verify your email
    Set your password
    Logging In

    Priority Caller ID

    Priority Caller ID is a type of Verified Caller ID. It has been made exclusively for calls made by businesses that are extremely important for the end-user and are extremely time-sensitive.

    What languages does Call Reason support ?

    Call Reason supports all major Indian languages, along with widely spoken global languages such as Spanish, Hebrew, Arabic, French, and Malay, ensuring a seamless experience for users across diverse regions.

    Where can I check my User Feedback data?

    Once you click on User Feedback in the left hand side panel, you can view the total responses and unique responders for each of your User Feedback campaigns.

    What are the types of User Feedback campaigns I can activate?

    Businesses can set up user feedback campaigns in two formats:

    1. Call Ratings: Available only on Answered calls to gauge the quality of the call. This helps businesses to optimize calling efficiency and performance.

    2. ​Questions: Available on Answered, Missed and Rejected Calls to ask qualitative questions from users, helping drive business insights.

    User Feedback

    User Feedback enables you to have two-way communication along with actionable insights from your customers.

    With our User Feedback feature, you can know your customers better and get the best business outcomes. There are two types of User Feedback that you can use to understand brand perception and gain useful insights:

    • Call Ratings

    • Questions

    Get to know Truecaller Customer Experience Solution

    Truecaller Customer Experience Solution enables businesses to add identity, trust and context to business communication, driving customer loyalty and growth.

    With Truecaller Customer Experience Solution, businesses can:

    1. Establish a prominent brand identity with Verified Business Caller ID with a tamper-proof name, business category and logo.

    2. Make calls contextual and crystal-clear for their audience with Call Reason.

    3. Leverage Video Caller ID to deliver a more lively communication experience for customers.

    4. Get active customer feedback to streamline their operations.

    5. Enable customers to show interest for their business offerings even if they miss the communication, with Call Me Back.

    6. Build scalable communication experience with APIs that seamlessly integrates into their existing calling infrastructure.

    What are the types of User Feedback campaigns I can activate?
    How do I setup a Call Rating feedback campaign?
    How do I setup a Questions feedback campaign?

    Verified Business Caller ID

    To know how to setup your Verified Business Caller ID, click .

    Verified Business Caller ID enables you to establish a prominent brand identity with a tamper-proof name, business category and logo on Truecaller. This can help you to add identity, trust and context to your business calls, driving customer loyalty and growth.

    here

    Call Me Back

    How do I download the user requests for a callback?

    Data is available on the Truecaller for Business console on a real-time basis.

    You can only download logs for 7 days at a time.

    • To download the callback request logs, click on Call Me Back under the Features section in the console.

    • Select the data range for which you wish to download the callback request log. You can select a maximum of 7 days at once.

    How can I add a Business Page?

    • You can add a Business Page in your feature set only after you have activated your Verified Business Caller ID.

    • Click on the Business Page toggle to activate it.

    • If you have an existing Business Page , then select it and click on Confirm.

    With the Call Me Back feature, you can get call back request from your customers and enable them to show their interest for your business offerings even if they miss your calls. Gauge customer intent and enable them to select the date and time slot that works best for them.

    How much time does it take to activate Call Me Back?

    Call Me Back takes 2-4 hours to activate and appear for the numbers it is enabled for.

    6. You're set!

    Congratulations! Your Verified Business Caller ID will now be active.

    Your Verified Business console is now ready for further configurations.

    Once your Caller ID feature has been configured, you can proceed to customize your feature set further by configuring other features like Call Reason, Video Caller ID, Call Me Back, User Feedback.

    Don't worry, you can do further configurations even after you have published a feature set.

    How is Priority Caller ID different from Verified Business Caller ID?

    Priority Caller ID is purple in color, unlike the green badge for a Verified Business Caller ID.

    Onboarding

    In this section, you will get to know all about getting started on the Truecaller for Business console.

    Once your account has been created and verified, you are ready to begin setting up your calling operations.

    1. Setup your calling operations
    2. Add a process to your calling operations
    3. Configure a feature set
    4. Setup your Verified Business Caller ID
    5. List your numbers

    What is Truecaller's privacy policy regarding User Feedback logs?

    As per Truecaller's privacy policy, the below points can be noted for data that can be processed and shared as logs on User Feedback for users who have more than one sim on their device:

    • The data of users who have more than one active sim on Truecaller app versions 14.25 and below cannot be shared. As a result, these logs will reflect as "Phone number not available".

    • When such users update to the latest version of the Truecaller app that allows them to manage their data sharing preferences, Truecaller will be able to collect and share the exact number of the user in line with the latest privacy policy.

    • The data of users who only have one active sim which is registered on Truecaller will be available without any impact across all versions of the app.

    3. Configure a feature set

    Feature Set is a group of features like Caller ID, Business Profile, Call Reason, etc. that you can enable for a particular process of your calling operations.

    1. Once you have added a process to your Calling Operations, click on “Configure” to start configuring your Process.

    2. This will take you to the Feature Set Configuration page.

    3. Click on “Add Feature Set” to configure different feature sets for the numbers related to your calling process.

    4. On clicking “Add Feature Set”, you will see the list of features available for you as per your subscription plan.

    How can I get Priority Caller ID for my numbers?

    • Priority Caller IDs can be enabled only for use cases approved by our team.

    • Truecaller holds the right to approve or disapprove a number for priority caller ID.

    • Priority Badge is revoked by our algorithms if used for any non-approved use case or if it crosses spam threshold.

    You can reach out to us at cs@truecaller.com if you want to know more about Priority Caller ID.

    Do I need to manually enable Missed Call Notifications?

    No, this feature is auto-enabled for Verified Business calls. Once you are a Verified Business on Truecaller and your Business call is missed, the system automatically triggers these notifications to drive post-call engagement.

    Video Caller ID

    Video Caller ID is available in multiple formats and works seamlessly across all devices & requires low internet bandwidth.

    With our Video Caller ID feature, you can stand out from regular calls by leveraging your videos to deliver a more lively communication experience for your customers.

    How do I create a Video Caller ID?
    What are the recommended dimensions for Video Caller ID?
    Can the video for the Video Caller ID have audio?

    How can I create a User Feedback campaign?

    1. After setting up your Verified Business Caller ID, you can enable User Feedback in your feature set.

    2. Click on the User Feedback toggle to activate it.

    3. If you have an older User Feedback campaign, you can select it or you can create a new one.

    4. Start by giving a name to your campaign (max 50 characters).

    5. Add a description of the campaign within 255 characters.

    6. Select when the campaign should be triggered - when a customer answers your call or when a customer misses your call or rejects your call.

    To access your available list of campaigns, click on the User Feedback under the Features section in the left hand side panel of the console.

    1. Post this, you can need to further configure your user feedback by clicking on the “+” sign to add individual questions as feedback cards.

    2. Select the type of question you wish to add - Call Ratings or Question.

    Analytics

    You can see how often customer perform meaningful actions, monitor growth of key calling cohorts and know how current trends compare to previous results.

    Using the Analytics feature on the Truecaller for Business console, you can slice and dice your calling patterns, customer behavior and trends to drive performance of your calling campaigns.

    What insights are available on the Analytics dashboard?
    How can I schedule analytics report delivery in my mailbox?

    What happens if a user receives multiple calls from the same Verified Business?

    In this case the users will see only one notification from that specific Verified Business. This notification will highlight the total number of missed calls from your brand.

    Set your password

    1. Setup your account password as per the instructions and click on Submit. Please follow the below guidelines for setting up your password:

      • The password length must be greater than or equal to 8.

      • The password must contain at least one uppercase character.

      • The password must contain at least one lowercase character.

      • The password must contain at least one numeric value.

      • The password must contain at least one special character.

    1. Once you have successfully set your password, click on Login using your password to login.

    How do I setup a Questions feedback campaign?

    1. Click on the "+" sign and select "Questions" from the Add New menu displayed.

    2. Type the question that you want your customers to answer as a part of the campaign. The question can be of 100 characters maximum.

    3. There can be three types of feedback questions - Multi choice short, Multi choice long, Free Text. Select the feedback type from the drop down menu after typing the question.

      • For Multi choice short questions, there can be a minimum of 2 options and a maximum of 3 options.

      • For Multi choice long questions, there can be a minimum of 2 options and a maximum of 4 options.

    4. Each option can be 15 characters maximum.

    5. Click on “Save” to save your Question as a feedback card.

    1. To add more Feedback Cards, click on the “+” sign below an existing feedback card.

    2. The order in which the feedback cards are being displayed, is the same order that your customer will see the Call Ratings/Questions after answering/missing/rejecting your call.

    3. If you wish to reorder your feedback cards, simply drag a feedback card above or below another existing feedback card.

    Can a customer reschedule a Call Back request?

    Yes, customers are allowed to reschedule a call back request. Customers can go to your Business Profile and click on the Reschedule call to action and select a slot convenient for them. There are no limitations set for the number of times a customer can reschedule a call back.

    What is the duration for which I can download the Call Me Back data?

    The Call Me Back data can only be downloaded for the last 7 days.

    Can User Feedback campaigns be edited?

    No, you cannot edit a User Feedback campaign once it is live.

    Logging In

    1. You will see the below screen when you login, till your documents are approved and your subscription is activated by our internal teams.

    1. For any assistance regarding your document verification or subscription activation, you can reach out to your sales representative or write to us as cs@truecaller.com.

    2. Once your account has been approved and your subscription has been activated by our team, you can login and start setting up your calling operations.

    Does the Verified Business Caller ID work for iOS users?

    Yes, the Verified Business Caller ID is supported on iOS. The UI will be different from Android.

    How frequently can I change video?

    There is no limit to changing videos, and businesses can upload any number of videos for usage.

    What are the recommended dimensions for Video Caller ID?

    For portrait videos:

    • Recommended resolution: 480x854

    • Aspect ratio: 9:16 recommended filling a standard mobile phone screen (1:1 with letterboxing)

    For landscape videos:

    • Recommended resolution: 854x480

    • Aspect ratio: 16:9

    Can I get a customized Verified Business Caller ID or choose the color of the Caller ID?

    • No, the Verified Business Caller ID cannot be customized.

    • All Verified Business calls are identifiable by a green badge.

    What are the guidelines for creating campaign names?

    • The campaign name should be easily identifiable with the purpose of the feedback campaign being setup.

    • The campaign name is a mandatory step in creating a user feedback campaign.

    • You can give a campaign name with a limit of 50 characters.

    How do I create a Video Caller ID?

    1. You can activate a Video Caller ID only after activating the Verified Business Caller ID.

    2. Click on the Video Caller ID toggle to begin configuring Video Caller ID.

    3. Once you click on the toggle, you will be prompted to either select an existing video caller ID or create a new video caller id.

    1. Alternatively, you can create a Video Caller ID by clicking on the Video Caller ID button in the "Features" section.

    1. Follow the below specifications for uploading a video for the Video Caller ID:

      • Recommended resolution: 480 x 854 pixels for portrait / 854 x 480 pixels for landscape

      • Recommended aspect ratio: 9:16 / 16:9 with 1:1 letterboxing Recommended video length: 9–15 seconds

      • Max file size: 1MB

    1. Once your video has been uploaded for Video Caller ID, click on "Departments" and select the calling operation for which you wish to enable Video Caller ID feature.

    2. Click on Configure, for the process where you want to enable Video Caller ID.

    3. Click on the toggle to activate Video Caller ID feature.

    4. Click on Publish to publish your feature set.

    1. Setup your calling operations

    1. After your account has been approved and your subscription has been activated , you can start your onboarding by setting up your calling operations.

    2. Select your calling operations from the existing list visible on the landing page.

    3. Click on Next after you have selected your required Calling operations.

    Video format: MP4

  • Minimum bitrate: 516 Kbps

  • It is mandatory to upload a landscape video for the Video Caller ID. Portrait video is optional.

  • Click on the upload icon in the "Landscape" box and upload your required video for the Video Caller ID.

  • Once the upload is completed, click on the "Upload" button at the bottom of the page to finish creating the Video Caller ID.

  • On the next screen, you can see all your calling operations listed.
  • In case you want to add a calling operation that is not listed currently in the list displayed, reach out to us at cs@truecaller.com and we will help you out.

  • ‘Calling Operations’ are day-to-day calling use-cases of a Department. These are pre-defined to help your business with a quick setup.

    A ‘Department’ is an autonomous business unit that can have multiple calling operations inside it. If your business has multiple units or has subsidiary businesses with similar calling operations, having different departments gives a clear picture of each respective calling metrics and helps to keep your business numbers and their feature sets properly segregated.

    What happens if a user receives multiple calls from different Verified Businesses?

    In this case the user will see separate missed call notifications for each unique Verified Business that has reached out to them.

    Can the video on the Video Caller ID be redirected to a landing page?

    • No, the video is not clickable and cannot redirect to another webpage.

    • We recommend using the video on the Video Caller ID to better represent the context of the call and make it more distinctive from normal calls for users.

    2. Add a process to your calling operations

    1. After adding your calling operations, you can add a process to each of your calling operations.

    2. Select the Calling Operation you want to add a process to and click on “Add Process”.

    3. Add the name of your Process and click on Save.

    Can I configure the same number for different processes?

    Yes. The same number can be reused across multiple calling processes as long as they are linked via relevant Business Pages.

    How long does it take to activate a Video Caller ID?

    It takes a maximum of 10 minutes for Video Caller ID to get activated and appear for the numbers it has been enabled for.

    Is the video playing on the Caller ID clickable?

    • No, the video playing on the Video Caller ID is not clickable.

    • We recommend using the video on the Video Caller ID to better represent the context of the call and make it more distinctive from normal calls for users.

    What will happen if I haven't set up an Alternate Calling Number or Call Me Back?

    Even if the Alternate Calling Number and Call Me Back are not configured, users will see the View Business Page call-to-action(CTA) by default.

    Why is this useful for my business?

    If your business typically uses virtual numbers or numbers from the 140/160 series, you likely face a common limitation: these lines are outbound-only and cannot receive incoming calls.

    Without a dedicated callback option, you risk losing high-intent users who miss your initial call and have no way to reach you. Configuring a callback number on the after-call screen solves this by ensuring your customers always have a clear, working path to connect back with you immediately.

    What are the benefits of the User Feedback feature?

    This feature takes the guesswork out of customer feedback. With User Feedback, businesses get a quick and easy way to gather valuable insights and opinions from their customers after each call.

    User Feedback not only helps businesses understand customers better, but it also boosts the post-call engagement and builds trust.

    Does the Verified Business Caller ID work on all telco networks, phones and OS platforms?

    Yes, Verified Business Caller ID works on all devices that support the Truecaller application, i.e. Android and iOS. It works across all devices within these OS, and it is a network-agnostic solution.

    Verify your email

    1. Once the account has been created, you will receive a verification email on the email id that you had provided to our team.

    2. Click on the Verify Email button in the verification email.

    3. This will lead you to a page where you can create the account password.

    How can I add a new Business Page?

    1. To create a new Business Page, click on the toggle to enable Business Page.

    2. A side panel will open up. Click on “Manage Business Page”.

    3. You will be redirected to a page where you can add details like website URL, social media accounts and cover images.

    4. Enter your social media links, website link and play store link. Upload at least 3 images for your business profile.

    5. Maximum image upload dimension is 3000 x 3000.

    6. Add a description for your business or brand in minimum 12 characters and maximum 160 characters.

    7. Once you have entered all the required details, the preview pane will show the mockup of the Business Profile.

    8. Click on the “Save” button to complete your profile.

    9. Upload at least 3 images for your Business Page.

    10. Maximum image upload dimension is 3000 x 3000.

    11. A success message will appear confirming the Business Page update.

    You can also click on the “Business Profile” option listed under the Business Identity section of the platform to setup a Business Profile.

    How do I add a new Call Reason?

    You can now create call reasons using Gen AI.

    1. To create a new call reason, click “Create New” after activating the Call Reason toggle on the Feature Set Configuration page.

    2. Type or select your industry from the dropdown menu.

    3. Type or select your calling use case from the dropdown menu.

    4. Enter Additional Context in the text box to get better results from AI (optional).

    5. Click "Generate".

    6. Select your preferred call reason from the AI recommendations.

    7. Review the call reason in the Final Call Reason text box.

    8. Click "Create".

    9. The call reason must have a minimum of 10 characters and a maximum of 100 characters.

    10. A mockup of the call reason will be shown in the preview pane.

    11. The same call reason can be applied to any number of feature sets. Check the Call Reason page to see all the feature sets using that call reason.

    Why in certain webhook scenarios the "client_number" is returned as "Phone Number Not Available"?

    The "client_number" will appear as "Phone Number Not Available" in the following cases:

    1. The user received the call on their unregistered SIM.

    2. The user’s SIM could not be detected on the device.

    3. The user did not provide consent to share the secondary SIM phone number.

    In these cases, we do not share the actual phone number, and we pass this status accordingly in the "client_number" field and populate the "alternate_number" field with the phone number the user has registered with Truecaller.

    Can I use virtual numbers?

    Yes, you can use virtual or cloud telephony numbers. All official business-owned CLI, PRI, DID, Landline, Mobiles, and virtual numbers can be onboarded on our Verified Business Caller ID.

    What are the call types that support User Feedback?

    Currently, businesses can create campaigns with the following call types:

    • Missed / Rejected Calls: Campaign to gauge feedback from users who missed/rejected the call from your verified business.

    • Answered Calls: Campaign to gauge feedback from users who answered the call from your verified business.

    5. List your numbers

    1. After you have activated Caller ID in your Feature Set, you have to add the list of numbers for which the Feature Set will be applicable.

    2. Click on Add Numbers and upload the numbers that you want to add for the feature set in .CSV format.

    3. You can click on "Download sample", if you need a reference on the format in which the numbers need to be uploaded.

    How does the data appear in my Call Me Back download log when a customer reschedules a call back?

    The data appears in a new line item along with the relevant timestamps and data points on the Call Me Back download report.

    Please make sure to optimize your calling workflows to always honor the latest call back request time slots from your customers.

    Ensure that you use the right format mentioned in the sample CSV and don't miss out on country code (91) for India.
  • Click on “Publish” after successfully adding numbers to list your numbers with the configured feature set.

  • 4. Setup your Verified Business Caller ID

    1. You have to begin configuring your feature set by activating the Caller ID feature first.

    2. Without enabling the Caller ID feature, you will not be able to activate the other features available to you.

    3. To activate the Caller ID feature, click on the “Caller ID” toggle.

    4. You can either create a new caller ID or choose from your list of existing caller IDs.

    5. Once you see the Caller ID toggle activated, your Verified Business Caller ID feature is now configured.

    1. If you want to create a new caller ID, click on “Create New”.

    2. You now have to add a logo to the caller ID. While adding a logo for your caller ID, ensure you are using a 200x200px logo in a PNG format.

    3. Add your label name.

    4. Choose your business category and a sub-category.

    Click on “Create Caller ID”.

  • Your new caller ID is now ready to be used.

  • What are the guidelines for Call Reason?

    • The call reason has to have a minimum of 10 characters and maximum of 100 characters.

    • The following special characters are not supported in Call Reason ! @ # $ % ^ & * ( ) _ + /

    • The following special characters are not allowed . , - at the start or end of the Call Reason text. These characters can however be used within a Call Reason text body.

    • Spaces are not allowed at the start or end of the Call Reason text.

    • The call reason mentioned must be crisp, meaningful, and easy to understand from the end user's call perspective.

    • The text should be free from grammar or spelling errors.

    What happens after a user requests a callback? How does Truecaller share information with business?

    Call Me Back data is available on the Truecaller for Business console on a real-time basis. Businesses can download the logs based on the frequency defined at their end to take action.

    The information is shared with a business over an email daily. The email has a daily count of callback requests along with a link to self serve Call Me Back section to download the CSV file.

    Note : Data is available only for the past 7 days on the portal

    What is the file size and file format for uploading a video for Video Caller ID?

    The maximum file size of the video should be 1MB. If the video file size is more than 1MB, we recommend using any standard video compressor to reduce the file size.

    MP4 video is supported on the Video Caller ID.

    Are there any early access programs I can be a part of?

    You can reach out to us at cs@truecaller.com for more information on early access programs.

    7. Publish your feature sets

    Once you have enabled your required features in the feature set configuration page, click on Publish.

    All features that you have enabled will now be available on the numbers uploaded for the feature set.

    Can I add different business operation hours for different days of the week?

    No, you cannot customize the business operation hours for different days of the week. Once you set your business operating hours, this will apply to all active business days on your Call Me Back configuration.

    What is the maximum length for videos in the Video Caller ID?

    The length of the videos should not be more than 15 seconds.

    What is the maximum number of Business Pages I can have?

    We allow up to 100 Business Pages per business.

    How can I remove a Call Reason?

    You cannot remove a Call Reason. You can only remove numbers from a Call Reason.

    How can I add multiple Business Pages?

    1. In the Business Page section, click on Create on the top right corner.

    2. Fill all details about your business like the name, social media links, business website, brand images and business description.

    3. Once done, click on Save.

    4. To know more about the guidelines for Business Page, click .

    1. Once your new business page is ready, you can select a feature set to add the business page to.

    2. You can select the Department, Operation, Process and Feature Set from the panel that opens up on the right side.

    3. Click on Enable once you have selected all the fields.

    4. The new Business Page will now be active for the selected feature set.

    Call Reason

    Call Reason enables Verified Businesses to let their customers know why they are calling them. It helps in adding context to business calls and improves customer confidence by communicating even before the call is picked up.

    Features

    Get answers to all your queries about the features in Verified Business Caller ID, how to enable them and more in this section.

    What are the guidelines for Call Reason?
    here
    Verified Business Caller ID
    Priority Caller ID
    Business Page
    Call Reason
    Video Caller ID
    Call Me Back
    User Feedback
    Analytics

    How long will the notification be displayed to users?

    The notification will remain in the notification tray until the user either dismisses it or takes an action on it.

    Business Page

    Benefits of Business Page:

    • With Business Page, you can exhibit online presence with website and social media links, add visual context and appeal with handpicked branded images.

    • You can summarize your business for customers by adding a short business description.

    Business Page helps you share your business information and showcase your authentic brand personality exclusively to Truecaller users.

    How do I setup a Call Rating feedback campaign?

    1. Enter the statement/question for rating a call.

    2. The feedback type is a rating system between 1 to 5 stars and cannot be changed.

    3. Click on “Save” to save your Call Rating as a feedback card. To add more Feedback Cards, click on the “+” sign below an existing feedback card.

    4. The order in which the feedback cards are being displayed, is the same order that your customer will see the Call Ratings/Questions after answering/missing/rejecting your call.

    5. If you wish to reorder your feedback cards, simply drag a feedback card above or below another existing feedback card.

    Which number can I configure as an Inbound Calling Number?

    To serve as your inbound callback number, the phone number must meet these two criteria:

    • It is already listed and verified in your Truecaller Customer Experience Solution account.

    • It has been configured through the Business Page section on your Truecaller for Business console.

    What is Truecaller's privacy policy regarding Call Me Back logs?

    As per Truecaller's privacy policy, the below points can be noted for data that can be processed and shared as logs on Call Me Back for users who have more than one sim on their device:

    • The data of users who have more than one active sim on Truecaller app versions 14.25 and below cannot be shared. As a result, these logs will reflect as "Phone number not available".

    • When such users update to the latest version of the Truecaller app that allows them to manage their data sharing preferences, Truecaller will be able to collect and share the exact number of the user in line with the latest privacy policy.

    • The data of users who only have one active sim which is registered on Truecaller will be available without any impact across all versions of the app.

    What if I have configured an Alternate Calling Number but not the Call Me Back feature?

    The interface dynamically adapts to your settings. In this scenario, users will see only the Call Now call-to-action (CTA), directing them to your configured alternate number.

    How do I enable Inbound Calling Number ?

    1. On the left hand side of your console tap on Business Identity.

    2. Go to Business Page.

    3. Select the business page on which you want to add the alternate calling number.

    4. Click on edit Business Page.

    5. Scroll to the bottom to configure inbound callback number section

    6. Enter your preferred inbound number.

    7. Click Save business page to lock in your updates.

    Can I add multiple timezones for my business operation hours?

    No, you cannot add multiple timezones for your business operation hours.

    You are allowed to setup only one specific time zone for your Call Me Back configuration. Your customers will see time slots as per their device's time zone.

    • For example, suppose you have set up business operation hours as 10:00 am to 02:00 pm in the India Standard Time (GMT+5:30) time zone in your Call Me Back configuration. Now, suppose the customer you are calling is in Gulf Standard Time(GMT+4:00). Then they will see time slots like 08:30-09:00 am, 09:00-09:30 am, and so on.

    What languages are supported in the Verified Business Caller ID?

    Verified Business Caller ID supports all major Indian languages, along with widely spoken global languages such as Spanish, Hebrew, Arabic, French, and Malay, ensuring a seamless experience for users across diverse regions.

    Where can I find my Call Reason analytics dashboard?

    You can find the Call Reason analytics on the left hand side menu of the Verified Business console.

    Can I configure different numbers for different feature sets?

    Yes, you can. You have the flexibility to map different numbers to specific feature sets, allowing you to tailor the setup to your unique use cases and call routing needs.

    How many feedback questions can I add to a feedback campaign?

    A maximum of 3 feedback questions can be added to a user feedback campaign. These can be a combination of Call Ratings and Questions [Multi-choice short, Multi-choice long, and Free Text] or either of them.

    Account Creation

    In this section, you can get to know all about creating an account with Truecaller Verified Business Caller ID.

    How can I create a Truecaller Verified Business Caller ID account?
    Verify your email
    Set your password
    Logging In

    Can I change the order of my question in a feedback campaign?

    Yes, feedback questions order can be changed only while creating a new campaign. Drag and drop the campaign cards to shuffle the order of questions.

    Can the video for the Video Caller ID have audio?

    While you can upload a video that has audio in it, but the Video Caller ID does not play audio when it is displayed on the customer's device.

    What are the Android settings required to enable the Truecaller Caller ID?

    This document outlines the required checks and configurations on the end user’s device to ensure Truecaller Caller ID functionality works as intended.


    1. Appear on Top Permission (Allow Truecaller Draw over other apps)

    Description

    Truecaller requires the “Appear on Top” (also known as “Allow Truecaller Draw over other apps”) permission to display Caller ID overlays during incoming calls.

    Below warning will appear in case the setting is not enabled.

    How to do it?

    1. Open the Truecaller application.

    2. Go to settings

    3. Check for a warning message related to permissions.

    4. If a warning is displayed, tap Enable now.

    5. You will be redirected to the device App Settings.

    6. Locate Appear on Top (or Allow Truecaller Draw over other apps) and ensure it is Enabled for Truecaller as shown in the below screenshot.

    Once the permission is enabled, the warning message will disappear from within the Truecaller app settings, and Caller ID should function correctly.


    Battery optimisation can restrict Truecaller’s background activity, which may prevent Caller ID from displaying correctly.

    Truecaller requires the “Disable Battery Optimisation” permission to display Caller ID overlays during incoming calls.

    Truecaller will display a warning indicating battery optimisation is enabled under settings.

    1. Tap Disable battery optimization within the Truecaller app.

    2. When prompted, select Allow.

    The battery optimization warning will be removed, and Caller ID will function without interference.

    Description You may see a warning "Set Truecaller as default dialer" prompting you to set Truecaller as the default dialer.

    This setting does not impact Caller ID functionality.

    • The warning can be safely ignored.

    Expected Result

    2. Battery Optimisation Settings (Recommended)

    Description

    How to do it?

    Expected Result

    Default Dialer Warning (Informational)

    Impact

    For how many days will the User Feedback data be available for download?

    Only the last 7 days data will be available for download.

    What happens when I unpublish a configured feature set?

    When a configured feature set is unpublished, it goes into draft mode. All features that were enabled for the set of numbers configured in this feature set will be disabled.

    Why am I receiving duplicate webhook events?

    The outgoing webhook feature is built with at-least once delivery semantics, which guarantees no data is lost but may result in the same event being delivered more than once.This is expected behaviour. In distributed systems, machines can go down or restart before an acknowledgement of delivery is received, so the system resends events to ensure they reach their destination. To further guarantee delivery, automatic retries are triggered using an exponential backoff strategy — up to 7 attempts over a 48-hour period. To handle this, every event includes a unique event_id. Before writing to your database, check whether the event_id has already been processed and discard any duplicates. This pattern — known as idempotent processing — is the recommended approach for integrating with any at-least once delivery system.

    Missed Call Notifications

    Missed Call Notifications help you turn missed and rejected calls into engagement opportunities by notifying users instantly when a verified business call goes unanswered. This capability ensures your brand remains reachable through proactive post-call touchpoints, driving re-engagement.

    Benefits of Missed Call Notifications

    • Notify users instantly when a call is missed or rejected through notifications via the Truecaller App.

    • Reinforce context with verified identity, call reason, and personalization.

    • Enable seamless re-engagement with a clear, actionable call-to-action (CTA).

    What actions can be taken from the notification?

    The notification provides dynamic touchpoints based on your specific setup:

    • Call Now: Initiates an inbound call to the business. This call is automatically routed to the Inbound Calling Number configured in your Business Page settings.

    • Schedule Call: Allows the customer to request a callback at a date and time that works for them.

    • View Business Page: This call-to-action (CTA) appears only if the Alternate Calling Number and Call Me Back are not configured.

    • Notification Body: Clicking anywhere on the notification body redirects the user to your Business Page.

    What are the iOS settings required to enable the Verified Business Caller ID badge?

    You can turn on the following settings on your iPhone for Truecaller:

    Settings > Apps > Phone > Call Blocking & Identification > Enable ALL switches for Truecaller

    Visit our page for more information.

    Truecaller for iOS