Priority Caller ID is purple in color, unlike the green badge for a Verified Business Caller ID.

• Priority Caller IDs can be enabled only for use cases approved by our team.

• Truecaller holds the right to approve or disapprove a number for priority caller ID.

• Verified Badge is revoked by our AI/ML-driven models if used for any non-approved use case or if it crosses threshold user blocks.

Benefits of Business Profile:

• With Business Profile, you can exhibit online presence with website and social media links, add visual context and appeal with handpicked branded images.

• You can summarize your business for customers by adding a short business description.

• Businesses can quickly setup Business Profiles on the Verified Business console and create a positive brand experience for Truecaller users.

• You can add Business Profile in your feature set only after you have activated your Verified Business Caller ID.

• Click on the Business Profile toggle to activate it.

• If you have an existing Business Profile, then select it and click on Confirm.

The number for which Call Reason is to be displayed must be a valid phone number and already a Verified business or Priority number with Truecaller.

To know how to setup your Verified Business Caller ID, click here.

Images:

• A minimum of three images are mandatory for businesses to attach to their Business Profile.

• Max image size should not be more than 2MB

• Max image dimension supported 3000 x 3000

Business and Social URLs:

• Businesses are required to add URLs for social media profiles, website, and app store links to enable enhanced discovery.

Description:

• The minimum character limit on the description is 12 characters, and the maximum is 160 characters.

You can find the Call Reason analytics on the left hand side menu of the Verified Business console.

Call Reason currently supports English, Arabic and Hebrew and most of the vernacular languages in India like Hindi, Gujarati, Bengali etc.

• The call reason has to have a minimum of 10 characters and maximum of 100 characters.

• The call reason mentioned must be crisp, meaningful, and easy to understand from the end user's call perspective.

• The text should be free from grammar or spelling errors.

1. To create a new Business Profile, click on the toggle to enable Business Profile

2. A side panel will open up. Click on “Manage Business Profile”.

3. You will be redirected to a page where you can add details like website URL, social media accounts and cover images to enrich your Truecaller business profile.

4. Enter your social media links, website link and play store link. Upload at least 3 images for your business profile.

5. Maximum image upload dimension is 3000 x 3000.

6. Add a description for your business or brand in minimum 12 characters and maximum 160 characters.

7. Once you have entered all the required details, the preview pane will show the mockup of the Business Profile.

8. Click on the “Save” button to complete your profile.

9. Upload at least 3 images for your business profile.

10. Maximum image upload dimension is 3000 x 3000.

11. A success message will appear confirming the business profile update.

You can also click on the “Business Profile” option listed under the Business Identity section of the platform to setup a Business Profile.

Get answers to all your queries about the features in Verified Business Caller ID, how to enable them and more in this section.

1. After setting up your Verified Business Caller ID, you can add Call Reason in your feature set.

2. Click on the Call Reason toggle to activate it.

3. You can choose a call reason from your existing list of call reasons and click on “Confirm”.

4. If you want to add a new call reason, click on “Create New”.

• No, the video playing on the Video Caller ID is not clickable.

• We recommend using the video on the Video Caller ID to better represent the context of the call and make it more distinctive from normal calls for users.

1. You can activate a Video Caller ID only after activating the Verified Business Caller ID.

2. Click on the Video Caller ID toggle to begin configuring Video Caller ID.

3. Once you click on the toggle, you will be prompted to either select an existing video caller ID or create a new video caller id.

1. Alternatively, you can create a Video Caller ID by clicking on the Video Caller ID button in the "Features" section.

1. Follow the below specifications for uploading a video for the Video Caller ID:

   • Recommended resolution: 480 x 854 pixels for portrait / 854 x 480 pixels for landscape

   • Recommended aspect ratio: 9:16 / 16:9 with 1:1 letterboxing Recommended video length: 9–15 seconds

   • Max file size: 1MB

   • Video format: MP4

   • Minimum bitrate: 516 Kbps

2. It is mandatory to upload a landscape video for the Video Caller ID. Portrait video is optional.

3. Click on the upload icon in the "Landscape" box and upload your required video for the Video Caller ID.

4. Once the upload is completed, click on the "Upload" button at the bottom of the page to finish creating the Video Caller ID.

1. Once your video has been uploaded for Video Caller ID, click on "Departments" and select the calling operation for which you wish to enable Video Caller ID feature.

2. Click on Configure, for the process where you want to enable Video Caller ID.

3. Click on the toggle to activate Video Caller ID feature.

4. Click on Publish to publish your feature set.

Video Caller ID is available in multiple formats and works seamlessly across all devices & requires low internet bandwidth.

There is no limit to changing videos, and businesses can upload any number of videos for usage.

While you can upload a video that has audio in it, but the Video Caller ID does not play audio when it is displayed on the customer's device.

You cannot remove a Call Reason. You can only remove numbers from a Call Reason.

Videos can be uploaded in two formats - portrait and landscape. Uploading a landscape video is mandatory. The portrait video is optional.

If you upload both portrait and landscape videos, only the portrait video will be displayed on the user’s Caller ID.

For portrait videos:

• Recommended resolution: 480x854

• Aspect ratio: 9:16 recommended filling a standard mobile phone screen (1:1 with letterboxing)

For landscape videos:

• Recommended resolution: 854x480

• Aspect ratio: 16:9

• No, the video is not clickable and cannot redirect to another webpage.

• We recommend using the video on the Video Caller ID to better represent the context of the call and make it more distinctive from normal calls for users.

1. You can enable Call Me Back in your feature set only after setting up your Verified Business Caller ID.

2. Click on the Call Me Back toggle to activate it.

3. Once you click on the Call Me Back toggle in the feature set configuration page, you have to click on “Manage Working Days” to enable the days that you want your customers to call you back on.

4. Activate the days for which you want this feature to be enabled for.

5. Click on Save Slots to save the days you have selected for Call Me Back.

Alternatively, you can click on "Call Me Back" under the "Features" section of the left hand side panel in the console and enable the days you want your customers to call you back on.

Note that the configuration for Call Me Back is applied on the account level i.e., the days selected for Call Me Back are applied to all the feature sets where you activate Call Me Back.

1. Once your Call Me Back days are enabled, click on "Departments" and select the calling operation for which you wish to enable Call Me Back feature.

2. Click on Configure, for the process where you want to enable Call Me Back.

3. Click on the toggle to activate Call Me Back feature.

4. Click on Publish to publish your feature set.

1. To create new call reason, click on “Create New”, after activating the Call Reason toggle in the Feature Set Configuration page.

2. You can then type in your call reason.

3. The call reason has to have a minimum of 10 characters and maximum of 100 characters.

4. A mockup of the Call Reason will be shown in the preview pane.

5. The same call reason can be applied to any number of feature sets. Check out the Call Reason page in to see all the feature sets using the same call reason.

You can also click on the “Call Reason” option listed under the Feature section in the left hand side panel of the console to setup your Call Reason feature.

The Call Me Back data can only be downloaded for the last 7 days.

The length of the videos should not be more than 15 seconds.

Call Me Back can be enabled only for the business calls that have been missed or rejected.

The maximum file size of the video should be 1MB. If the video file size is more than 1MB, we recommend using any standard video compressor to reduce the file size.

MP4 video is supported on the Video Caller ID.

• The time slots displayed on the after-call screen are - Evening, Tomorrow, and Weekend.

• To enable these time slots, note the following conditions:

  • Evening: If a call is made during the day before 12 PM, the call back will reflect for the same day unless businesses have disabled the evening time slot on your self-serve dashboard.

  • Tomorrow: If a call is made today[Monday]; let us suppose we have activated Tuesday, so the call-back request will be automatically set for Tuesday. In case Tuesday is not selected on the business console, the next day of the week that's selected will be set. So if it's Wednesday, Thursday, or Friday, whichever date is next selected will be auto-assigned for a callback.

  • Weekend: If a call is placed on a weekday (Mon - Thursday), and the slot for Saturday or Sunday, or both are enabled from Self-serve, then the weekend slot will be displayed. If a call is placed on Friday/ Saturday, instead of showing a weekend slot, the after-call screen will display the day for which the slot is enabled, i.e., either Saturday or Sunday.

Call Me Back takes 2-4 hours to activate and appear for the numbers it is enabled for.

As per Truecaller's privacy policy, the below points can be noted for data that can be processed and shared as logs on Call Me Back for users who have more than one sim on their device:

• The data of users who have more than one active sim on Truecaller app versions 14.25 and below cannot be shared. As a result, these logs will reflect as "Phone number not available".

• When such users update to the latest version of the Truecaller app that allows them to manage their data sharing preferences, Truecaller will be able to collect and share the exact number of the user in line with the latest privacy policy.

• The data of users who only have one active sim which is registered on Truecaller will be available without any impact across all versions of the app.

It takes a maximum of 10 minutes for Video Caller ID to get activated and appear for the numbers it has been enabled for.

This feature takes the guesswork out of customer feedback. With User Feedback, businesses get a quick and easy way to gather valuable insights and opinions from their customers after each call.

User Feedback not only helps businesses understand customers better, but it also boosts the post-call engagement and builds trust.

With our User Feedback feature, you can know your customers better and get the best business outcomes. There are two types of User Feedback that you can use to understand brand perception and gain useful insights:

• Call Ratings

• Questions

1. Your User Feedback campaign goes live when you publish your feature set.

2. Click on the Publish button to publish your feature set.

3. Then, click on the edit icon to set the date range for your User Feedback campaign.

4. Your User Feedback campaign should have at least one feedback question (call ratings or question) to be made live.

5. Click on Schedule once you have selected your date range.

Call Me Back data is available on the Truecaller for Business console on a real-time basis. Businesses can download the logs based on the frequency defined at their end to take action.

The information is shared with a business over an email daily. The email has a daily count of callback requests along with a link to self serve Call Me Back section to download the CSV file.

Data is available on the Truecaller for Business console on a real-time basis.

You can only download logs for 7 days at a time.

• To download the callback request logs, click on Call Me Back under the Features section in the console.

• Select the data range for which you wish to download the callback request log. You can select a maximum of 7 days at once.

Once you click on User Feedback in the left hand side panel, you can view the total responses and unique responders for each of your User Feedback campaigns.

1. After setting up your Verified Business Caller ID, you can enable User Feedback in your feature set.

2. Click on the User Feedback toggle to activate it.

3. If you have an older User Feedback campaign, you can select it or you can create a new one.

4. Start by giving a name to your campaign (max 50 characters).

5. Add a description of the campaign within 255 characters.

6. Select when the campaign should be triggered - when a customer answers your call or when a customer misses your call or rejects your call.

To access your available list of campaigns, click on the User Feedback under the Features section in the left hand side panel of the console.

1. Post this, you can need to further configure your user feedback by clicking on the “+” sign to add individual questions as feedback cards.

2. Select the type of question you wish to add - Call Ratings or Question.

A maximum of 3 feedback questions can be added to a user feedback campaign. These can be a combination of Call Ratings and Questions [Multi-choice short, Multi-choice long, and Free Text] or either of them.

Only the last 7 days data will be available for download.

Businesses can set up user feedback campaigns in two formats:

1. Call Ratings: Available only on Answered calls to gauge the quality of the call. This helps businesses to optimize calling efficiency and performance.

2. ​Questions: Available on Answered, Missed and Rejected Calls to ask qualitative questions from users, helping drive business insights.

1. Enter the statement/question for rating a call.

2. The feedback type is a rating system between 1 to 5 stars and cannot be changed.

3. Click on “Save” to save your Call Rating as a feedback card. To add more Feedback Cards, click on the “+” sign below an existing feedback card.

4. The order in which the feedback cards are being displayed, is the same order that your customer will see the Call Ratings/Questions after answering/missing/rejecting your call.

5. If you wish to reorder your feedback cards, simply drag a feedback card above or below another existing feedback card.

1. Click on the "+" sign and select "Questions" from the Add New menu displayed.

2. Type the question that you want your customers to answer as a part of the campaign. The question can be of 100 characters maximum.

3. There can be three types of feedback questions - Multi choice short, Multi choice long, Free Text. Select the feedback type from the drop down menu after typing the question.

   • For Multi choice short questions, there can be a minimum of 2 options and a maximum of 3 options.

   • For Multi choice long questions, there can be a minimum of 2 options and a maximum of 4 options.

4. Each option can be 15 characters maximum.

5. Click on “Save” to save your Question as a feedback card.

1. To add more Feedback Cards, click on the “+” sign below an existing feedback card.

2. The order in which the feedback cards are being displayed, is the same order that your customer will see the Call Ratings/Questions after answering/missing/rejecting your call.

3. If you wish to reorder your feedback cards, simply drag a feedback card above or below another existing feedback card.

• The campaign name should be easily identifiable with the purpose of the feedback campaign being setup.

• The campaign name is a mandatory step in creating a user feedback campaign.

• You can give a campaign name with a limit of 50 characters.

No, you cannot edit a User Feedback campaign once it is live.

You can see how often customer perform meaningful actions, monitor growth of key calling cohorts and know how current trends compare to previous results.

The analytics dashboard updates every 24 hours. There is a latency of 24 hours like any other standard analytics product/module available in the market.

1. Reports can be downloaded by clicking on the three-dot menu in the right-hand corner of the dashboard.

2. The Download option will be available in PDF and CSV format.

Currently, businesses can create campaigns with the following call types:

• Missed / Rejected Calls: Campaign to gauge feedback from users who missed/rejected the call from your verified business.

• Answered Calls: Campaign to gauge feedback from users who answered the call from your verified business.

The analytics dashboard has multiple reports enabled based on the features that are linked to your plan, each covering comprehensive insights to help you up your calling game. ​

• Performance Metrics: In this report, get a snapshot of your overall performance like:

  • Listed numbers

    • Verified Numbers: Phone numbers with Verified Badge

    • Priority Numbers: Phone numbers with Priority Badge

  • KPIs of last 7 days

    • Total outgoing calls: Calls made from business number to Truecaller users

    • Unique Users CPR: Unique User Call Pick Up Rate (Percentage of calls answered by unique users to total unique user count)

    • Calls per user

    • Avg call duration (in seconds)

  • KPIs of selected date range

    • Total outgoing calls: Calls made from business number to Truecaller users

    • Unique Users CPR: Unique User Call Pick Up Rate (Percentage of calls answered by unique users to total unique user count)

    • Calls per user

    • Avg call duration (in seconds)

  • Monthly consumption status of last 3 months (showing a comparison of total outgoing calls and total answered calls)

  • Daily trend of all calls (showing total outgoing calls, total answered calls and unique receivers)

  • Average Call Duration

  • Unique Call Pick Up Rate (CPR)

  • Time slot analysis

    • Slot analysis of calls (Calls made vs Calls answered)

    • Call pickup rate (CPR) vs time slots comparison

    • Daily trend (Calls made vs time slot)

    • Daily trend (CPR vs time slot )

  • Lead Performance

    • CPR and Lead performance

• Detailed Report: This report gives you an in-depth analysis of your calling performance at the number level, such as:

  • Spam Report

  • Call Pickup Rate

  • Average Call Duration

  • Time Slot Analysis

  • Lead Performance

  • Label Performance

• Call Reason Performance: This report provides insights on how people are responding to the context you set for your calls, such as:

  • Total Call Reasons Set

  • CPR vs Call Reason Comparison

  • Unique Call Reason Performance

  • Average Call Duration on Call Reason

  • Number level analysis of Call reason

• Video Caller ID Performance: This report will give you an overview of how people are engaging with your branded video, such as:

  • Total/Avg. Watch time

  • Number Level Video Performance

  • Daily & Average Trends of Videos

  • Videos Played by Badge

• User level data: You can analyze aggregate user level information like demographics, device and lead management. Some analytics available to you include:

  • State wise analysis

  • User Device / Price Brackets

  • City Wise Analysis

  • Effectively Engaged Audience

  • Minimally Engaged Audience

  • CPR - Attempt Wise Analysis

• Call management API: Delve deeper into Call Management APIs performance with rich calling performance insights like:

  • API Calling Overview

  • API Calling Trends

  • Valid API Requests Overview

  • Invalid API Requests Overview

Yes, feedback questions order can be changed only while creating a new campaign. Drag and drop the campaign cards to shuffle the order of questions.

You can click on “Analytics” in the left navigation menu to access calling insights.

As per Truecaller's privacy policy, the below points can be noted for data that can be processed and shared as logs on User Feedback for users who have more than one sim on their device:

• The data of users who have more than one active sim on Truecaller app versions 14.25 and below cannot be shared. As a result, these logs will reflect as "Phone number not available".

• When such users update to the latest version of the Truecaller app that allows them to manage their data sharing preferences, Truecaller will be able to collect and share the exact number of the user in line with the latest privacy policy.

• The data of users who only have one active sim which is registered on Truecaller will be available without any impact across all versions of the app.

1. Reports can be scheduled by clicking on the three-dot menu in the right-hand corner of the dashboard.

2. While scheduling reports, options are available to:

   • Set Frequency: Report frequency can be set as daily, weekly, monthly, hourly, or custom.

   • Set Time: Specific time can be selected to schedule the report.

   • Set Receiver Email: You can add the email addresses of every recipient who should receive this report. You can also add people not added as users on your account.

3. Report Format: Reports are available in three formats:

   • PDF

   • CSV

   • PNG image file