Truecaller for Business
Verified Campaigns
Verified Campaigns
  • API/Webhook Documentation
    • Getting Started
      • Authentication
      • Webhook Setup
      • Webhook Token Regeneration
    • Asset Dimensions
      • Caller ID
      • Post Call Pop-up
      • Missed Call Pop-up
      • Sticky Message ID
      • Business Profile
    • Campaign Payload
      • Caller ID
      • Post Call Pop-up
      • Missed Call Pop-up
      • Sticky Message ID
      • Business Profile
    • Campaign Setup
    • Third Party Resources
  • Release Log
  • FAQs
    • What is Verified Campaigns?
    • What are the pre-requisites to sign up for Verified Campaigns?
    • How does Verified Campaigns work?
    • What tools can Verified Campaigns integrate with?
    • What are the available touchpoints on Truecaller where I can run Verified Campaigns?
    • Can businesses track the performance of their Verified Campaigns?
    • Can businesses view payload exchange metrics?
    • What all features of Verified Business does Verified Campaigns work with?
    • What are the various templates for Verified Campaigns?
      • Template 1 - Customisable Text-only
      • Template 2 - Image only
      • Template 3 - Personalised content with image on Left
      • Template 4 - Personalised content with image on Right
    • How will Verified Campaigns impact my CEP’s billing?
    • Can I schedule a demo for Verified Campaigns?
    • What is the format of the Phone number field to be used in the payload?
    • Does Verified Campaigns allow the sharing of Phone Number field in SHA 256 Hashed format?
    • Can we host our marketing assets on the console?
    • What is the pricing for Verified Campaigns?
    • Where can I view all the campaigns run on Truecaller?
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  1. API/Webhook Documentation
  2. Campaign Payload

Post Call Pop-up

Display your campaign on a sticky pop-up that shows up for Truecaller users after a call ends on the user's device. Leverage this touchpoint to reinforce your messaging with a highly engaging visual that appears immediately after the conversation, capturing user attention right when it matters.

To create the JSON payload structure needed for your webhook connectors, use the DIY Template Generator tool within the Verified Campaigns tab on the Truecaller for Business console. The tool helps you to create the appropriate template and 2 simple steps.

Below are the required payload parameters for each Template Style on the Universal ACS screen :

profile section parameters are Mandatory for all webhook payloads :

  • campaign_id : External campaign reference ID

  • receiver_number : Phone numbers of the end user to whom the communication should be delivered.

content section parameters can vary based on display_unit and template_style as follows : * means mandatory

Template 1 - Text only
Template 2 - Image Banner only
Template 3 - Personalised content with image banner on left
Template 4 - Personalised content with image banner on right

“display_unit”*

“display_unit”*

“display_unit”*

“display_unit”*

"title"*

"deeplink"*

"title"*

"title"*

"sub_title"*

"ttl"

"sub_title"*

"sub_title"*

"call_to_action"*

"call_to_action"*

"call_to_action"*

"deeplink"*

"deeplink"*

"deeplink"*

"ttl"

"ttl"

"ttl"

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Last updated 1 month ago

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